000 00399nam a22001577a 4500
008 240216b ||||| |||| 00| 0 eng d
020 _a9789382206248
041 _ahin
082 _a070.5797
_bMAE
100 _aMalhotra, Mahendra
245 _aElectronic Media and Advertisement
260 _aNew Delhi
_bRawat Prakashan
_c2012
300 _a208p.
650 _aMASS COMMUNICATION
942 _cBK
999 _c48095
_d48095