Malhotra Naresh K.  <br/><br/>
Essentials of Marketing Research   : A Hands-On Orientation  
By Naresh K. Malhotra  
 - Noida   Pearson India   2019 
 - 432p. 
<br/><br/><label>ISBN: </label>9789332571198 
<br/><br/><label>Subjects--Topical Terms: </label><br/>COMMERCE
<br/><br/><label>Dewey Class. No.: </label>658.83  / MAE